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At SASCU, we believe in supporting the events and initiatives that bring our community to life. Sponsorships are one of the ways we invest in the Shuswap, helping organizations create memorable experiences, strengthen community connection, and build local pride.

Sponsorships provide more than just funding. They offer an opportunity for SASCU to be present, show support, and contribute to the success of initiatives that align with our values. We’re proud to support activities that promote well-being, education, inclusion, and economic development across our region.

What We Sponsor

Sponsorships are available for a wide range of community-focused events and programs, including:

  • Community festivals and local celebrations
  • Funding for school or educational initiatives (intended to support long-term capacity building, not the purchase of playgrounds, sound systems, or similar capital items.
  • Arts, culture, and recreation events
  • Local youth sports and seasonal activities that reduce barriers and increase access

When considering sponsorships, SASCU looks for opportunities that reflect the spirit and values of the Shuswap region. We aim to support initiatives that foster community connection, reduce barriers to participation, and make a lasting impact. Whether through youth sports, seasonal events, or cultural celebrations, we prioritize sponsorships that offer meaningful visibility and align with our commitment to raising the well-being of our communities.

 

Funding Details

Flexible Support

Sponsorship amounts vary depending on the size, scope, and expected reach of the event or initiative.

Multi-Year Options

In certain cases, such as naming rights or long-standing events, SASCU may consider multi-year sponsorships. These are assessed individually based on alignment with our community support strategy.

Recognition Opportunities

Strong applications show how SASCU will be acknowledged and involved. This could include signage, mentions in promotional materials, opportunities to attend or speak, or visibility through media and social channels.

How to Apply

If your event or initiative aligns with our sponsorship priorities, we encourage you to submit a request.

Have questions or not sure if your event qualifies? Reach out to our Community Engagement team at community@sascu.com, we’re happy to help.

 

Tips for a Strong Sponsorship Proposal

SASCU is proud to support initiatives that reflect the spirit of the Shuswap and contribute to the well-being of our communities.

A strong sponsorship application will clearly demonstrate how your event or program creates meaningful local impact and aligns with SASCU’s values of connection, inclusion, learning, and economic resilience.


We appreciate thoughtful planning, clear communication, and initiatives that create lasting benefit.

While we receive many requests, we prioritize those that align with our goal to raise the Shuswap and make a measurable difference.

When submitting a sponsorship request, consider how your event or program aligns with SASCU’s values and how it can create shared benefit.

When applying, be sure to:
Clearly outline your event or program goals and audience – Help us understand the purpose of your initiative, who it serves, and the outcomes you’re aiming for.

 

The more opportunities you can identify for SASCU to connect with the community, the stronger your application.

  • Highlight signage opportunities, event-day recognition, or promotional mentions
  • Include any planned media exposure (local news, radio, social media, etc.)
  • Share ways SASCU can be present or participate—like speaking, volunteering, or hosting a booth

Show how your sponsorship opportunity strengthens relationships across the Shuswap.

  • Show how your initiative supports local connection, inclusion, learning, or economic vitality. We’re especially interested in projects that reduce barriers and increase access.
  • Is this an event or initiative that brings people together?
  • How does it foster belonging, inclusion, or community pride?

Get creative with how the impact of this event or initiative will extend beyond your membership and point in time.

  • Highlight any cross-promotions or shared visibility you’ll offer
  • Are there opportunities to tie into other regional happenings or community calendars?
 

Learn more and apply for sponsorship opportunities here.

 

Sponsorship FAQs


We sponsor a wide range of community-focused events and initiatives that align with our values—such as education, inclusion, wellness, and economic development. Examples include local festivals, school or youth programs, awareness campaigns, arts and culture events, and recreation or sports tournaments.

Sponsorship amounts vary depending on the size, scope, and impact of your event or initiative. We offer flexible funding and evaluate each request individually based on how well it aligns with our community goals.

Yes, in some cases. Multi-year sponsorships may be considered for long-standing events, naming rights, or large-scale initiatives that strongly align with SASCU’s strategic priorities. These are assessed case by case.

We ask that you include recognition for SASCU in your event or program. This could be through signage, logos on promotional materials, mentions in media, or opportunities to be present at the event. We also appreciate impact follow-up after the event, such as photos and a short summary.

Yes. In addition to financial support, SASCU may be able to provide branded tents for use at your event, Community Crew volunteers, or Gifts in Kind for auctions, raffles, or prizing. Be sure to indicate what additional support you’re looking for in your application.

We recommend applying as early as possible, especially for seasonal events. Ideally, requests should be submitted at least 6 to 8 weeks before your event to allow time for review and planning and participation in event promotion.

Our Community Engagement team will be in touch once your application has been reviewed. If your request is approved, you’ll receive confirmation along with next steps, such as providing logos, signage, and any involvement opportunities. Sponsorships are often a collaborative process, and we welcome open communication to ensure the agreement reflects the goals and expectations of both parties.

No problem! Feel free to reach out to our Community Engagement team. We’re happy to chat and help you decide whether a sponsorship, donation, or grant request would be the best fit for your initiative. Please contact Erin Stagg, Community Lead at community@sascu.com.

Discover More

Our Impact

Through community support, we help a wide range of initiatives that enhance our lifestyle and make our community a better place.

Grants

Targeted funding for high-impact projects that address key community priorities in the Shuswap.

Donations

Philanthropic gifts that address real need and improve access for grassroots efforts and community organizations.